This is part two, of a series, where I will share with you techniques that can save you a bundle in a recession. Today we will talk about physiology, psychology and building relationships as well as adding more value to your relationships and existing clients.
By taking care of yourself properly you maximize your ability to be highly productive throughout the day – every day. First things first – work on your energy levels! In times of stress and anxiety (See my article on combating stress here), it’s even more essential to exercise, get the right amount of sleep and to eat right.
Exercise
There are many types of exercises you can do in the office: stretching, walking, running in place, energy healing techniques [LINK]…Or, even something as simple as taking the stairs instead of the elevator can increase your energy levels.
Sleep
You need at least 7-8 hours a night to meet your energy demands. Another important technique for building your energy resevoirs is power napping or a siesta [LINK]. Thomas Edison attributed his tremendous amount of energy to sleeping whenever he wanted to and now that you´ve cut down on your larger-portion sized meals, you will have some leftover lunch time. Use it by taking a 30 minute power nap instead. This will provide an unexpected energy level increase at work and make you feel rested as well.
Nutrition
Know how to avoid that mid-afternoon lethargy? Eat 5-6 smaller meals a day as an alternative to the typical 2-3 large meals a day (three meals a day reduce your energy levels and the three big meals and two snacks combination is no longer the best approach) in order to maintain optimum energy levels at work. Don’t eat sweets or drink sugary drinks while at work, instead drink plenty of water throughout the day. Your body needs water to sustain energy levels.
Once you have disciplined your body, it is time to focus on your mind! Staying positive and solution-focused will always produce better results than focusing on mistakes and weaknesses. Instead try this simple exercise to help you be more positive:
Positive Self Image Exercise
Visualize the perfect you, the most magnificent you that you can imagine, how do you stand, breath, speak, interact, solve problems? Take a moment to be happy with your true self. Now step into your true self and hear, see, and feel how amazing it is to be your true self. Next spend a minute as your authentic self and see how you positively handle any situation that may be bothering you. Congratulations! You have just re-programmed your mind for success.
Remember; don’t beat up on yourself, or on others. We’re all trying to do the best we can given where we are, what we’re going through right now and what we have to work with. All of us make mistakes. However, mistakes are opportunities to improve. We are all feeling the pressure of the world right now. So endeavour to be more understanding of yourself and others and your reality,”will be” a better place.
Once you have evolved and your attitude and energy levels are good (physical, mental, emotional, & inspirational), you need work on the next success strategy – building relationships with current clients, prospects, and centres of influence. In difficult times, there is no point trying to “hard-sell” people. You can only put things into place so that when someone decides to buy, they buy from you.
The key to finding prospects, getting referrals, and building sales in challenging times is relationship building. Don´t hide in your office, get out there and meet people. Some great places are networking events, bars and coffee houses, parties, and even unlikely places like a park bench, elevators, public transport – the opportunities are endless.
An even better practice is to take your Centers of Influence to lunch on a regular basis,
and make a special effort to stay in touch with people you already know. Look for ways to add more value to existing clients, take an interest in them and pay attention. This is a great method to create “brand” loyalty towards you and encourage the flow of referrals.
It’s up to us to be accessible to people, build relationships, and suggest solutions. If your motivation is simply to “sell” things, you’ll soon find it to be a lengthy, tough, maddening effort. Instead, invest your time in touching people and doing things that help you stay in people’s minds. Structure your approach in letting people know you’re thinking of them. In short, you must be willing to do whatever it takes to succeed.
Although the buzz words of the day are “Economic Crisis” and were all uncertain of what´s in store ahead of us, it’s still just as true that life goes on. We all still buy and sell things, go places and endeavour to enjoy our lives within our means.
To sum things up, the best strategies for surviving (or maybe even thriving) in tough times are 1) eat, exercise and sleep for high productivity, 2) attain and maintain a positive attitude, 3) build sales through relationship building and not the hard sell, and 4) learn from your mistakes and don´t take things too seriously. When less effective solutions don´t work try these strategies, they will bring you a level of success that may just surprise you.
By Cedric Jean